Posts about B2B SaaS
How to Start a Podcast for B2B SaaS
Apr 23, 2024 5:45:04 PMIf you’re thinking about starting a podcast for your B2B SaaS startup or scaleup, you’re onto one of the most effective ...
What SaaS Startups Can Learn from Baseball
Apr 12, 2023 6:00:00 AMIn order for SaaS startups to grow and scale, founders need to recruit, hire, and retain the right people --the right te...
Average Customer Lifetime Value (CLV) (LTV) in SaaS: How to Measure and Improve
Nov 2, 2022 12:00:00 PMSaaS (software as a service) startups often leave a lot of money on the table when focusing on the wrong measures of uni...
CRM Best Practices for B2B SaaS Startups
Sep 28, 2022 12:00:00 PMBecause customer relationship management (CRM) forms a major part of growing B2B SaaS startups, I often discuss a number...
What is CRM Software?
Sep 17, 2022 12:00:00 PMWhat is CRM software? Salesforce, the company that invented the CRM SaaS industry, says a CRM system is a “platform that...
IT Procurement Trends That Every SaaS and IT xSP Must Address
Aug 3, 2022 12:00:00 PMWhen first brought to market, cloud computing, social media, and mobile devices were heralded as game-changing technolog...
Top 5 B2B SaaS Marketing Tips for Startup Founders
Dec 1, 2021 3:00:00 PMStartup founders, especially in B2B SaaS, have so much on their plates at any given moment. While marketing can often be...
B2B SaaS Marketing: Comparing the Best vs. the Worst
Nov 18, 2021 3:00:00 PMAre you in marketing, sales, channel, revenue, or go-to-market leadership for a B2B SaaS company? A little while back, a...
How to Increase Customer Retention in IaaS, SaaS, and Fintech
Nov 17, 2021 3:00:00 PMIf you lead a company that needs recurring revenue and customer success to grow, such as a subscription-based infrastruc...
How to Build Customer Loyalty in IaaS, SaaS, and Fintech
Oct 28, 2021 3:00:00 PMIf your company depends on recurring subscription revenue, you’re likely to prioritize customer success as one of your m...