DCSMI Sponsorship Opportunities: Media Kit
For Data Center Operators, as well as Technology-, Facilities-, Construction-, and Real Estate-Related Companies That Sell to or Partner with Data Center Operators
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Welcome to the DCSMI Media Kit for Sponsorship Programs!
- Audience
- Demographics
- About DCSMI
- Exclusive Sponsorship of the Data Center Go-to-Market Podcast: Season 3
- Exclusive Category Sponsorship
- Exclusive Sponsorship of the Data Center Sales and Marketing Newsletter (DCSMI)
Here, you’ll discover tailored opportunities to elevate your brand’s visibility and engagement within the dynamic data center industry.
Our sponsorship options, from exclusive newsletter placements to comprehensive podcast partnerships, are strategically crafted to get you in front of key decision-makers and industry leaders.
By becoming a sponsor, you gain unparalleled exposure and access invaluable insights and networking opportunities that can significantly enhance your market presence.
Explore our offerings and join us in making impactful connections that drive results!
Podcast Sponsorship
Pillar Content Sponsorships
Newsletter Sponsorship
Audience
The primary audience is go-to-market professionals who work in and around data centers -- including colocation, wholesale, hyperscale, edge, modular, technology, facilities, construction, real estate, sales, and marketing companies.
These data center professionals work in sales, marketing, customer success (CS), product management, channel partnerships, or executive leadership roles.
Demographics
For demographics, YouTube Studio tracks visitors from 63 countries -- with the strongest concentration in the
- United States (41.2%)
- United Kingdom (3.7%)
- Canada (3.5%)
- Germany (2.7%)
- India (2.7%)
- Australia (2.4%)
- Brazil (1.5%)
- Netherlands (1.3%)
- Sweeden (1.1%)
Podcast audio distribution reaches 25 countries -- with the strongest concentrations in the
- United States (57.38%)
- India (7.72%)
- Pakistan (5.7%)
- New Zealand (4.7%)
- Sweden (3.69%)
- Australia (3.02%)
- United Kingdom (2.68%)
- Italy (2.01%)
- Canada (1.51%)
- Israel (1.34%)
- Ireland (1.01%)
- Japan (1.01%)
The LinkedIn Company page for Data Center Go-to-Market Podcast shows visitor analytics job functions predominantly in
- Business Development (29.2%)
- Sales (18.6%)
- Marketing (8.1%)
- Information Technology (6.8%)
- Operations (6.4%)
- Engineering (5.3%)
- Media and Communications (4.2%)
- Program and Project Management (3.1%)
- Product Management (1.3%)
- Education (1.3%)
- Finance (1.3%)
Page visitors come from several different industries, reflecting the multidisciplinary nature of the data center ecosystem, including
- IT Services and IT Consulting (29.8%)
- Software Development (14.5%)
- Telecommunications (7%)
- Business Consulting and Services (3.7%)
- Appliances, Electrical, and Electronics Manufacturing (3.3%)
- Construction (2.4%)
- Computer Hardware Manufacturing (2.4%)
- Advertising Services (2.4%)
- Technology, Information and Internet (2.2%)
- Oil and Gas (1.8%)
- Industrial Machinery Manufacturing (1.8%)
- Real Estate (1.5%)
- Renewable Energy Equipment Manufacturing (1.5%)
- Computer and Network Security (1.5%)
- Information Services (1.5%)
Page visitors also work at companies of all different sizes, including
- 1-10 employees (16.9%)
- 11-50 employees (15.6%)
- 51-200 employees (15.1%)
- 10,001+ employees (11.4%)
- 1001-5000 employees (7.9%)
- 501-1000 employees (6.6%)
- 201-500 employees (5.9%)
About DCSMI
The Data Center Sales & Marketing Institute (DCSMI) is laser-focused on elevating the role of sales, marketing, and go-to-market (GTM) professionals in the growth of the data center industry.
DCSMI is a boutique business advisory, consulting, and training firm for data center providers as well as IT, facilities, construction, real estate, and sales and marketing companies that partner with data center providers.
DCSMI specializes in go-to-market (GTM) and webinar-led growth (WLG) for the data center industry. The firm empowers data center professionals across GTM teams, including sales, marketing, customer success (CS), product, channel partnerships, and C-suite executive sponsors.
DCSMI also produces and hosts several related media properties, including the Data Center Go-to-Market Podcast, Data Center Sales and Marketing Newsletter, and Data Center Sales and Marketing Webinars.
Exclusive Sponsorship of the Data Center Go-to-Market Podcast: Season 3
Number Available:
1 (Only One Sponsorship Available)
Duration:
39 Episodes
Three episodes/week released over 13 Weeks:
- 26 guest expert interviews
- 13 Joshua Feinberg solo-hosted episodes
Launches:
January 28, 2025
(Materials due December 20, 2024)
Sponsorship Investment:
$20,000
(Plus, this sponsorship includes the right of first refusal for future podcast sponsorship.)
What's Included?
(1/Season) Season announcement on host Joshua Feinberg's LinkedIn profile, reposted to the LinkedIn Company Pages for Data Center Sales & Marketing Institute (DCSMI) and Data Center Go-to-Market Podcast (individual guests in the current season and in past seasons @ mentioned as space permits)
- Sponsor text @ mention in Season 3 announcement LinkedIn post
- Sponsor logo placement on Season 3 announcement social media tile
(1/Season) Sponsor website listing and link on Sponsors page on DCSMI website
(6/Season) Sponsor announcement on host Joshua Feinberg's LinkedIn profile, reposted to the LinkedIn Company Pages for Data Center Sales & Marketing Institute (DCSMI) and Data Center Go-to-Market Podcast
- Sponsor text @ mention announcement on LinkedIn post
- Sponsor logo placement on announcement social media tile
(3/Season) Sponsor announcement on YouTube channel community post on Data Center Sales & Marketing Institute (DCSMI)
- Sponsor text @ mention announcement on YouTube channel community post
- Sponsor logo placement on announcement YouTube channel community post
(39/Season) Episode announcement on host Joshua Feinberg's LinkedIn profile, reposted to the LinkedIn Company Pages for Data Center Sales & Marketing Institute (DCSMI) and Data Center Go-to-Market Podcast
- Sponsor text @ mention in episode announcement LinkedIn post that includes the cold-open video excerpt
- Sponsor logo placement in episode announcement LinkedIn post that includes the cold-open video excerpt (post-roll bumper)
(39/Season) Episode announcement on YouTube channel community post on Data Center Sales & Marketing Institute (DCSMI)
- Sponsor text @ mention in episode announcement YouTube channel community post
- Sponsor logo placement on episode announcement YouTube channel community post
(39/Season) Host-read sponsor announcement with CTA up to 20 seconds in length that is manually inserted in both video and audio versions immediately after the cold open (approximately 1 minute into the episode)
- DCSMI YouTube channel
- Apple podcasts syndication
- Spotify podcasts syndication
- Amazon Music podcast syndication
(39/Season) Sponsor video audio mid-roll bumper up to 40 seconds in length that is manually inserted into both video and audio versions approximately 1/4 to 1/3 of the way through the episode
- DCSMI YouTube channel
- Apple podcasts syndication
- Spotify podcasts syndication
- Amazon Music podcast syndication
(39/Season) Sponsor video audio post-roll bumper up to 20 seconds in length that is manually inserted into both video and audio versions immediately following the end of the episode
- DCSMI YouTube channel
- Apple podcasts syndication
- Spotify podcasts syndication
- Amazon Music podcast syndication
(39/Season) YouTube description sponsored by text link immediately following the description
(39/Season) Podcast episode blog post
- Sponsor text link CTA above the fold
- Sponsor image CTA immediately following guest resources editorial links
(26/Season) New podcast guest expert email announcement, sponsored by text link immediately following host Joshua Feinberg's email signature
(3/Season) 1-hour private strategy workshops for you/your team with host Joshua Feinberg to help ensure that you are getting the most out of your sponsorship investment
(1/Season) Invitation to participate in Season 3 guest expert private online networking event, where each guest has 3 minutes to briefly introduce their company and what kinds of clients and partners they're looking for
The 39 episodes included with this sponsorship release over a period of 13 weeks.
As an added bonus, several sponsor benefits last for years beyond this 13-week podcast season, including sponsor announcements and bumpers in the actual 39 episodes, YouTube description text links/CTAs, blog post text links/CTAs, and blog post-image-based CTAs.
Eligibility
This sponsorship opportunity is for a company that's principally in the business of being one of the following:
- Data Center Operator/Provider company
- Data Center Technology company
- Data Center Facilities company
- Data Center Construction or Real Estate company
Dozens of Guest Experts from Industry-Leading Companies Have Appeared, or Will Be Appearing, on the Data Center Go-to-Market Podcast, including...
ASOTO
ASP Data Center
Blancco Technology Group
Compu Dynamics
Connectbase
CyrusOne
DataBank
Deep Green Technologies
Delska
DH Pace Company
Digital Parks Africa
IBM
Interact
JetStor
Management Science Associates
Megaport
NJFX
PhoenixNAP
Pronomic Data Center
RISE Research Institutes of Sweden
Scandinavian Data Centers
Siemens
T.Loop
Total Data Centre Solutions
Vertiv
Wesco
Guest Experts From Season 1 and Season 2
“Very proud and flattered to be included in this illustrious group of industry experts. Many thanks for the opportunity to add my own perspective on the data centre sector Joshua.”
Mark Acton, Data Centre Consultant, Acton Consulting
“Thank you, Joshua, for the opportunity. You are doing an amazing job allowing industry experts to share their thoughts and experiences. Much appreciated. The Data Center Go-to-Market Podcast is doing a great job bringing GTM leaders to share their thoughts and expertise in this hyper-growth industry.”
Viggy Hegde, Vice President of Marketing, Compu Dynamics
“Thank you so much, Joshua Feinberg, for inviting me to the podcast. Exciting questions and conversations. I look forward to listening to these episodes. Thank you for highlighting these issues! 🌟 ”
Cecilia Hjertzell, Chief Sustainability and Marketing Officer, T.Loop
“Thank you. Joshua, I really, really enjoyed it. And continue this podcast concept. It's really, really going to help a lot of people.”
Tsafrir Lahav, Vice President of Global Sales, AimBetter
“Amazing line up! Great work by Joshua Feinberg!”
Gene Leyzarovich, Founder, JetStor
“Thank you for the invitation, Joshua Feinberg. It was a pleasure talking with you👍!”
Kristian Meling, Chief Operation Officer, ASP Data Center
Exclusive Category Sponsorship
Category Exclusivity:
Only 1 sponsorship is available in each of 4 data center category segments
- Data Center Operator/Provider
- Data Center Technology
- Data Center Facilities
- Data Center Construction and Real Estate
Duration:
52 Weeks (1 Year)
Sponsorship Investment:
$10,000/Category
(Plus, this sponsorship includes the right of first refusal for future pillar content sponsorship.)
What's Included?
(12/Year) eBook announcement on Joshua Feinberg's LinkedIn profile, reposted to the DCSMI company page
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- Text at mention in social media post
- Logo placement on eBook social media tile
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(12/Year) eBook announcement on the DCSMI YouTube channel community post
- Text at mention in eBook announcement social media post
- Logo placement on eBook announcement social media tile
(1 Year) Sponsor website listing and link on Sponsors page on DCSMI website
(12/Year) Sponsor announcements on host Joshua Feinberg's LinkedIn profile, reposted to the LinkedIn Company Pages for Data Center Sales & Marketing Institute (DCSMI) and Data Center Go-to-Market Podcast
- Sponsor text @ mention announcement on LinkedIn post
- Sponsor logo placement on announcement social media tile
- Sponsor text @ mention announcement on YouTube channel community post
- Sponsor logo placement on announcement YouTube channel community post
(1 Year) Logo placement on eBook cover (non-clickable)
(1 Year) Text mention at the end of the eBook’s introduction section (non-clickable)
(1 Year) Full-page ad as final page of eBook
(1 Year) eBook landing page logo placement and text mention on the (both non-clickable)
(1 Year) eBook confirmation page image-based CTA (Immediately below the Recommended Resources section)
(1 Year) eBook confirmation email text link CTA
(1 Year) Sponsor video bumper up to 30 seconds in length that is manually inserted into video version approximately 1/4 to 1/3 of the way through the video
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- DCSMI YouTube channel and embedded on the pillar content page
(1 Year) YouTube description text link immediately following the description
(4/Year) 1-hour private strategy workshops for you/your team with GTM strategist Joshua Feinberg to help ensure that you are getting the most out of your sponsorship investment
(4/Year) Partnership introduction matchmaking workshops to introduce you to other companies interested in potentially partnering with your company
Data Center Operator/Provider Exclusive Sponsorship
Your Sponsorship Investment:
$10,000
Data Center Technology Exclusive Sponsorship
Your Sponsorship Investment:
$10,000
Data Center Facilities Exclusive Sponsorship
Your Sponsorship Investment:
$10,000
Data Center Construction and Real Estate Exclusive Sponsorship
Your Sponsorship Investment:
$10,000
Exclusive Sponsorship of the Data Center Sales and Marketing Newsletter (DCSMI)
Number Available:
4/Year (Only 1 Sponsorship Available at a Time)
Duration:
13 Week Exclusive Sponsorship
(13 Weekly Newsletter Issues, Published on Sundays)
Launches:
January 26, 2025
(Materials due December 17, 2024)
Sponsorship Investment:
$5,000
(Plus, this sponsorship includes the right of first refusal for future newsletter sponsorship.)
What's Included?
(13 Weekly Newsletter Issues) Text link CTA and up to 50-word description appearing immediately following the Introductory/Welcome message
- Email version
- LinkedIn newsletter version
(13 Weeks) Sponsor website listing and link on Sponsors page on DCSMI website
(3) Sponsor announcements on host Joshua Feinberg's LinkedIn profile, reposted to the LinkedIn Company Pages for Data Center Sales & Marketing Institute (DCSMI) and Data Center Go-to-Market Podcast
- Sponsor text @ mention announcement on LinkedIn post
- Sponsor logo placement on announcement social media tile
- Sponsor text @ mention announcement on YouTube channel community post
- Sponsor logo placement on announcement YouTube channel community post
(13 Weeks) Newsletter landing page logo placement and text mention (both non-clickable)
(13 Weeks) Newsletter confirmation page Image-based CTA (Immediately below the Recommended Resources section)
(13 Weeks) Newsletter confirmation email text link CTA
(3) 1-hour private strategy workshops for you/your team with editor Joshua Feinberg to help ensure that you are getting the most out of your sponsorship investment
Eligibility
This sponsorship opportunity is for a company that's principally in the business of being one of the following:
- Data Center Operator/Provider company
- Data Center Technology company
- Data Center Facilities company
- Data Center Construction or Real Estate company
Any questions about DCSMI Sponsorship Opportunities?
Reviews and Recommendations
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Joshua's expertise helped me gain clarity on various aspects of my sales approach and identify areas for improvement. Overall, the consultation was a highly valuable experience, and I would highly recommend Joshua for anyone seeking guidance in B2B sales.
Sachin Singh Co-Founder and CTO of Fabulate (Adtech/Martech)
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"Joshua is the quick-witted advisor and strategic thinker you're looking for to grow your tech company! I have had the pleasure of working with Joshua over the years, with our first connection being through the HubSpot community and SaaS industry at-large. He excels at communicating his extensive knowledge about digital marketing and sales in a way that is actionable and quite insightful. His enthusiasm for chelping businesses grow, and his passion for providing ways for individuals learn is positively infectious!"
Angela Hicks Director Of Education And Training at TapClicks (marketing technology)
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"Joshua gave incredible advice! 5/5 highly recommend!"
Rachel Draelos, MD, PhD CEO at Cydoc (healthcare AI SaaS)
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"What a tremendous amount of value for an initial consultation. Will definitely be working with Joshua again in the future."
Josh Ablett Co-Founder and CPO at ChaosTrack (cybersecurity)
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"I worked with Joshua in my capacity as conference director at HostingCon. He is a wealth of knowledge on all things data center related, is extremely professional and is an excellent and engaging speaker."
Cheryl (Kemp) McColgan Content, Events and Marketing Executive (Former Director, Community & Conference Content at Penton)
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Joshua's copywriting work is engaging and to the point, and the end result never needs any updates. I liked the quality of marketing research. Joshua is not afraid to take the initiative, and requests don't fall through the cracks. Definitely skillful in HubSpot - helped us to get familiar with it and set up various components by himself.
Alek Pirkhalo Co-Founder of Infiniwiz (Managed IT, software development, IT consulting)
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We worked with Joshua for more than six months. Thanks to him, we were able to kickstart our marketing campaign and begin actual marketing activities in AgileVision. Joshua and his team helped us with creating our first eBooks, identifying buyer personas, and checking several hypotheses. Joshua is a very professional person and always ready to help.
Volodymyr Rudyi CEO of AgileVision (custom software development and integration)
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Joshua Feinberg is an amazing STRATEGIST and TACTICIAN, capable of seeing complex data center relationships from beeps and bauds all the way through the business development that encourages companies in the tech industry to thrive.
Machen Mathews Founder of FunnelJet (Former Business Development Manager at Limestone Networks)
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I've enjoyed working with Joshua several times as a prospect, client, and contributor on his podcasts. He's the consummate professional and represents his company and brand very well. He's able to showcase his expertise in a way that brings comfort and displays confidence to his audience. Your brand is in good hands, with Joshua leading the charge.
David Singletary Founder and CEO of DJS DIGITAL (IT consulting, managed services, workflow automation, and business analytics)
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Excellent advice, concise and to the point.
David Cerf Chief Disruptor of Disruptive Business Solutions (data science, cybersecurity, and virtualization)
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"Joshua is an exceptionally knowledgeable and friendly person - a true expert who provided so much insight and wisdom during our call. I'm grateful for not only the incredible amount of thoughtful suggestions he provided (he even went above and beyond what I expected), but for also the encouraging words behind the mission of my work. Joshua is someone I will definitely turn to in future - and I cannot recommend him enough to others."
Jessica Bensch Founder at Vanguard Voices (psychological safety in the workplace)
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Very Highly Recommended! DCSMI's diagnostic consultation provided me with clarity in a word and validation of my thoughts on focusing on data centers as a market niche.
Jim Phene President of Epiphene (water filtration systems for cooling data center facilities)
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Thanks, Joshua. The Diagnostic Workshop was very productive and has provided some useful insight into where we should be focusing.
Nick Leishman General Manager of Auckland Data Centre Limited (the most connected carrier-neutral data centre in New Zealand)
Frequently Asked Questions (FAQs) About DCSMI One-Time Coaching Sessions
The Data Center Sales & Marketing Institute works with data center providers, IT vendors for data center providers, facilities vendors for data center providers, and marketing/sales vendors for data center providers. This includes colocation, wholesale, hyperscale, edge data center providers -- as well as IT-, facilities-, and real estate-related companies that sell to or partner with data center providers.
DCSMI’s methodologies encompass a variety of vertical industry applications, including AI SaaS, application development, data center construction, data center engineering, data center facilities, eCommerce, financial services, healthcare, managed IT services, media, and telecommunications.
The Data Center Sales & Marketing Institute specializes in go-to-market (GTM) and webinar-led growth (WLG) for the data center industry.
The firm empowers data center professionals across GTM teams, including sales, marketing, customer success (CS), product, channel partnerships, and C-suite executive sponsorships.
The Data Center Sales & Marketing Institute also produces and hosts several related media properties, including the Data Center Go-to-Market Podcast, Data Center Sales and Marketing Newsletter, and Data Center Sales and Marketing Webinars
Its CEO and co-founder -- Joshua Feinberg -- started working with colocation data centers in 2015. This specialization grew from Joshua’s work with managed IT service providers (MSPs) dating back to the late 1990s -- as a contractor for the Microsoft Small Business Server product team and Microsoft Direct Access channel partner program, as well as the author of a groundbreaking book for Microsoft Press.
Along the way, Joshua Feinberg has also presented some of the highest-rated educational sessions at regional, national, and global conferences for audiences of small business-, sales-, marketing-, and IT professionals, including Critical Facilities Summit, Data Center World, Datacenter Dynamics Colo+Cloud, HostingCon, and MSPEXPO. Learn more about Leadership @ The Data Center Sales & Marketing Institute
Contact DCSMI (The Data Center Sales & Marketing Institute).
Or use the chat bubble in the bottom right-hand corner of this website page.
